CRM is the abbreviation for Customer Relationship Management. It is a term used in business and refers to a strategic approach that companies use to manage and analyse interactions and relationships with their customers.
In the context of artificial intelligence and machine learning, CRM can be used to improve the customer experience by analysing customer interaction data and personalising interactions to suit customer needs and preferences. Artificial intelligence and machine learning can help companies identify patterns in customer behaviour and predict future customer needs and wants, which can improve the efficiency of interactions and increase customer satisfaction.
ERP stands for Enterprise Resource Planning and is a computerized planning and business management system capable of integrating the information [...]
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Read More »Normally the acronym NPLs (Non Performing Loans) is used in the financial sector and is a reality in Spanish banks as well as in banks [...].
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